If you work in the realm of digital marketing or online retail/travel, you know first hand how important increasing your conversion rates are–whether that be online purchases, content downloads, or filled out email forms. Especially with the new fiscal year coming up, now is the time to plan and strategize for adopting new technological tools that can bring you and your team to the next level. Perhaps your CMO or marketing leader needs an extra push when it comes to new, nifty CRO tools. Does he or she even fully understand conversion rate optimization?
Here’s your chance to educate your marketing leader. Download our CRO for CMOs guide here.
It will give your CMO a breakdown of the CRO testing solutions out there today and advice on how to incorporate it into next year’s marketing strategy. We even threw in some explanations of commonly misunderstood AI and testing terms to help clear the fog. Start this new year fresh and give your teams the knowledge and tools to boost your conversion rates!